| Own Your Future Planning Kit |
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The Own Your Future Planning Kit provides consumers with information about practical steps they can take to plan ahead for their long-term care needs. The Planning Guide is available at no cost to the consumer, and may be ordered or downloaded from this website.
| Own Your Future Campaigns : Overview |
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The Own Your Future Campaign is a project, started in January 2005, to increase consumer awareness about, and planning ahead for, long-term care. The project’s core activities are state based direct mail campaigns supported by each participating state's Governor, and targeted to households with members between the ages of 45 to 70. Campaign materials include a Long-Term Care Planning Kit and state specific information and resources.
The Own Your Future Campaign is a collaboration of the Centers for Medicare & Medicaid Services (CMS), the Office of the Assistant Secretary for Planning & Evaluation (ASPE), and the Administration on Aging (AoA), and has support from the National Governors Association (NGA).
The “Own Your Future” Long-Term Care Awareness Campaign is a joint federal-state initiative to increase awareness among the American public about the importance of planning for future long-term care needs.
As of January 2010, 25 states have participated in the Own Your Future Campaign to increase the awareness of the need to plan for future long-term care services. State efforts include letters to constituents between the ages of 45-70, promotion of the Campaign, including through an initial press conference, and development and dissemination of state based information and resources, such as long-term care websites. Check the activities and resources of individual Campaign States highlighted on the map. View States
We encourage Partners and Agents to participate in Own Your Future Awareness Campaigns in their states.
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